The ROM Group Process

Strategic Insight delivered in less than 5 days.

Step 1: 

We begin with an interview with you and/or your team to gather deep background.  We will want to know the specific customers and competitors you want us to interview.

Step 2: 

Our analysts conduct deep secondary research using subscription databases and open source web sites.

Step 3:

Our analysts conduct a small set of in-depth qualitative interviews with key competitors, customers and market experts.

Step 4: 

Our analysts conduct a unique form of behavioral analysis which is both fast and accurate.

Step 5: 

In less than five days, we deliver a narrative report in Microsoft Word format.  Our analysts present the report to you and/or team and provide a Q&A to allow your team to explore the implications of the report.

What You Get

A narrative report in Microsoft Word with the following sections:

Section 1:  Dashboard Strategic Brief

• Your best strategic options
• Opportunities
• Threats
• What you should pursue
• What you should avoid
• Custom sections

Section 2:  Behavioral Analysis

• How conclusions were reached
• Which data is meaningful and why
• Organized by key behavioral metrics
  • Financial
  • Regulatory
  • Market Demands
  • Social Acceptance
  • Personal

Section 3:  Data Summary

• Summary of key data
  • Secondary data
  • Qualitative interview data
• Organized by topic
• The granular details behind the analysis
• Supported with source references

>> VIEW a Sample Report