Description
More than 70% of adult Internet users use search engines to find what they're looking (Forrester Research, Inc. 2008) Optimizing the use of targeted keywords improves your ranking by search engines such as Google and Yahoo and makes it easier for buyers to find you. We optimize keywords across multiple publishing channels:
- All published content (in text and tags)
- Web site pages and content
- Blog posts
- Search media advertising
- Trade media advertising
- Public relations
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Benefits
- You receive a keyword SEO implementation plan that is a mission statement for keyword usage and targeting—it keeps everyone focused when producing content
- You receive this work as part of your fixed program fee
- Your plan includes the following key elements:
- Targeted primary keywords
- Targeted long tail keywords
- Volume of searches per month
- KEI numbers for all keywords
- Volume of competitive sites
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What's Included
- A review of keyword SEO strategies from Buyer Centric Marketing Strategies work
- A summary list of primary keywords and their performance data
- A summary list of long tail keywords and their performance data
- A keyword/SEO implementation plan
- A Live presentation of plan to client and their teams
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